NEWS

Women’s Entrepreneurship Day - A Q&A With Category Co-Founder, Chantel Cassar

Category Communications Co-Founder, Chantel Cassar, sat down with CPRS to chat all things women's entrepreneurship and what fuels her as an entrepreneur.

November 21, 2025
What You Need to Know About PR in the World of AI: AEO + Brand Building in 2025

How PR and AEO work together to build brand credibility — and ensure your business shows up in AI-generated answers.

November 11, 2025
Category Chats: Lisa Zarzeczny, CEO at Elevate

We sat down with our incredible client, Lisa Zarzeczny, CEO of Elevate, to discuss the mission behind Elevate, their support for Canadian founders and startups, and the impact of PR in driving the success of Elevate Festival.

March 25, 2025
Category Chats: Sarah Stockdale, Founder of Growclass

We sat down with one of our very first clients, Sarah Stockdale the Founder of Growclass, to chat all about building her business, her top advice for founders, how PR has contributed to growth and more.

March 25, 2025
Category Communications Launches a Specialized PR Agency to Fuel Industry Changemakers

Founded by Lauren Arnold and Chantel Cassar, the agency launches with an industry-leading advisory board stacked with communications veterans and business leaders.

March 25, 2025